Long Tail keywords may be the key to building your business
Posted in Business Long-Tail on July 12th, 2007Let’s face it optimizing for a word like real estate is impossible or close to it. However if you narrow your focus and use a Long Tail phrase like “real estate made easy for the single women” is a whole lot easier. Of course the traffic won’t be anywhere close to that of “real estate” but the competition in this narrow niche won’t be significant either. That fact alone will make your chances much better of dominating a small niche rather than the universe. Go small and get rich…go broard and go broke. It’s an easy decesion. Keep your Long Tail strategy in place and you will prosper. Fail to recognize this and chances are you’ll go broke faster than you will get rich. Remeber the Long Tail has a smaller reach but much greater potential long term.
